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Project snapshot

Bronx Optical Center, owned and directed by Jessica Betancourt, is an optometry medical practice in the Bronx, NY. They provide comprehensive eye care services for patients from age six and accept most insurance plans. The practice is actively engaged in the community, partnering with organizations like the Community Association of Progressive Dominicans (ACDP), SYEP Program, and the Davidson Community Center to provide employment opportunities for youth through the SYEP Program and contribute to the local community. With the grant, Bronx Optical Center plans to invest in aggressive marketing strategies such as websites, flyers, business cards, banners, and Google advertisements to boost the practice and reach more patients.

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