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New “NY Forever” nonprofit supported by Related, Silverstein, Brookfield and more

New “NY Forever” nonprofit supported by Related, Silverstein, Brookfield and more. Two PR vets with deep ties to the real estate industry are trying to change the narrative that New York is dead — and they’ve tapped their industry contacts to help bolster the case.

The city that never sleeps is the city that is strong – and that is forever. A new campaign titled "New York Forever" was unveiled Thursday. The initiative is the brainchild of PR expert Risa Heller and her colleague Jonathan Rosen.

NY Forever, which launched Thursday, is calling on New Yorkers who "want to turn this reckoning into a city-defining triumph."

Start spreading the news: Some of New York City’s most legendary icons are here to tell you: it’s New York Forever, baby.

The company, which is switching its science classes online amid the pandemic, was among 50 New York City businesses to get a new grant.

The company, which had to close one of its studios during the pandemic, is among 50 New York City small businesses to get grants this week.

Citizens Committee for New York City (CitizensNYC) announced today the organization awarded nearly $400,000 to 50 small businesses throughout the city in 2020, in an effort to help local business owners recover from the devastating events of the COVID-19 pandemic.

Dr. Rahsaan Harris authored an Op-Ed piece for Blavity.com Now is the time for us to come together as a nation of builders, organizers, activists, creators and entrepreneurs.

Even as small businesses in New York City are applying for COVID-19 relief funding in record numbers, many are pivoting to adapt their business models to respond directly to the urgent needs in the city, a data analysis from the Citizens Committee for New York City finds.